The Normal Brand
A REBELLION AGAINST PRETENSE
We aren’t designers. We are regular guys who had a problem – clothing that seemed meant for the exclusive. We wanted “normal shirts” – something versatile and durable, with a rugged aesthetic and elevated style. We wanted to be comfortable in the city, the country and everywhere in between. So we moved into our parents’ basement to start this polite (so far) rebellion against pretense.
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Original price $82.00 - Original price $82.00Original price$82.00$82.00 - $82.00Current price $82.00The Normal Brand Women's Classic Terry Looped Sweatpant
Crane's Country StoreLow stockClassic Terry Looped SweatpantElevated basics, featuring panel details that use the loop side of fabric running down the side of the leg, This styl...
View full detailsOriginal price $82.00 - Original price $82.00Original price$82.00$82.00 - $82.00Current price $82.00 -
Original price $108.00Original price $108.00 - Original price $108.00Original price $108.00Current price $50.00$50.00 - $50.00Current price $50.00
Normal Brand Women's Monterosa Turtleneck Sweater - Spring Closeout Sale!
Crane's Country StoreLow stockSoft, cozy, and breathable, this is the chunky turtleneck sweater that’s breathable enough to wear all day. Oversized and perfect with a pair of je...
View full detailsOriginal price $108.00Original price $108.00 - Original price $108.00Original price $108.00Current price $50.00$50.00 - $50.00Current price $50.00Save 54% -
Original price $98.00Original price $98.00 - Original price $98.00Original price $98.00Current price $68.00$68.00 - $68.00Current price $68.00
Normal Brand Women's Sitka Jacquard Sweater - Spring Closeout Sale!
Crane's Country StoreLow stockSITKA JACQUARD SWEATER Women's - Closeout Pricing! Nothing says Fall quite like cozy sweaters in the perfect autumnal pattern. Inspired by our fav...
View full detailsOriginal price $98.00Original price $98.00 - Original price $98.00Original price $98.00Current price $68.00$68.00 - $68.00Current price $68.00Save 31% -
Original price $92.00 - Original price $92.00Original price$92.00$92.00 - $92.00Current price $92.00Normal Brand Women's Puremeso Weekender Dress
Crane's Country StoreLow stockWe wanted to see how far we could spread the love of comfort that is Puremeso and discovered that it actually makes just about the most comfortable...
View full detailsOriginal price $92.00 - Original price $92.00Original price$92.00$92.00 - $92.00Current price $92.00 -
Original price $68.00 - Original price $68.00Original price$68.00$68.00 - $68.00Current price $68.00Normal Brand Women's Puremeso LS Henley
Crane's Country StoreLow stockThis essential henley is buttery soft, with a smooth finish, and plenty of stretch. Its slim fit makes it a great base layer, with plenty of button...
View full detailsOriginal price $68.00 - Original price $68.00Original price$68.00$68.00 - $68.00Current price $68.00 -
Original price $78.00 - Original price $78.00Original price$78.00$78.00 - $78.00Current price $78.00Normal Brand Hybrid Shorts
Crane's Country StoreLow stockHybrid Shorts Have a tee time in the morning and plans to hit the pool after lunch? Don't even bother bringing a change of clothes, because these s...
View full detailsOriginal price $78.00 - Original price $78.00Original price$78.00$78.00 - $78.00Current price $78.00 -
Original price $78.00 - Original price $78.00Original price$78.00$78.00 - $78.00Current price $78.00The Normal Brand Women's Active Puremeso T-Shirt Dress
Crane's Country StoreLow stockActive Puremeso T-Shirt DressA TNB favorite: Casual, cute, and Puremeso level comfort. Dress it up or down - this t-shirt dress knows no bounds. Wh...
View full detailsOriginal price $78.00 - Original price $78.00Original price$78.00$78.00 - $78.00Current price $78.00 -
Original price $165.00 - Original price $165.00Original price$165.00$165.00 - $165.00Current price $165.00Flannel Lined Twill Shirt Jacket Unisex Khaki
Crane's Country StoreLow stockFlannel Lined Twill Shirt Jacket Your favorite jacket is back again for its third season in colors you've loved (and some new ones, too). It's fu...
View full detailsOriginal price $165.00 - Original price $165.00Original price$165.00$165.00 - $165.00Current price $165.00
